Apple CEO Tim Cook has said that the company will donate to flood relief and recovery efforts in flood-hit Pakistan.
“The floods in Pakistan and surrounding areas are devastating humanitarian disasters. Our thoughts are with those that have lost loved ones, the many displaced families, and all those affected. Apple will donate to relief and recovery efforts on the ground.” Cook wrote on Twitter.
Activist Malala Yousafzai thanked the Apple CEO for ‘providing support to Pakistan in this very difficult time’.
Earlier this year, the US firm offered aid to families affected by the crisis in Ukraine.
Over 30 million people have been affected by floods that cover a third of the country following record monsoon rains, with hundreds of thousands made homeless. Half of the victims are women and girls. According to estimates, over 1,100 people have lost their lives.
As per UNICEF, more than three million children are in need of humanitarian assistance and at increased risk of waterborne diseases, drowning and malnutrition due to the most severe flooding in Pakistan’s recent history.
On September 7, Apple is expected to launch the new iPhone 14 series along with Apple Watch Series 8 and AirPods Pro 2.
A 1996 photo of rapper Tupac Shakur (L) and Marion "Suge" Knight is shown on screens during closing arguments in the Duane Davis murder trial, related to the 1996 killing of rapper Tupac Shakur, at Clark County District Court at the Regional Justice Center in Las Vegas, Nevada, on August 31, 2026. Getty Images
A rescuer assists a resident through heavy mud following flash floods on August 27, 2026 in Trishuli, Nepal. A sudden flood swept through the Bhote Koshi River basin in northern Rasuwa on August 26, damaging settlements, roads and energy infrastructure as rescue teams searched for residents and foreign travellers reported out of contact. Hundreds were reported missing, as the death toll started to climb.Getty Images
Rescue personnel provide medical treatment to a child at an army rescue camp in Trishuli Batar, Nepal, on August 27, 2026. A sudden flood swept through the Bhote Koshi River basin in northern Rasuwa on August 26, damaging settlements, roads and energy infrastructure, as rescue teams searched for residents and foreign travellers reported out of contact. Hundreds were reported missing as the death toll began to climb. Getty Ima
Family members of missing flood victims react at the emergency ward of the Maharajgunj Medical Campus, part of the Tribhuvan University Teaching Hospital, on August 28, 2026 in Kathmandu, Nepal. Authorities said the flash floods were triggered after a mass of ice, mud and rock collapsed into a Himalayan river near the Nepal-China border, leaving hundreds dead or missing and causing widespread damage in affected districts. Authorities continued the gruelling search for victims, many buried under metres of mud, as both China and Nepal issued fresh flooding alerts.Getty Images