• Friday, March 29, 2024

Business

LinkedIn launched in Hindi, to cater to 600m globally

Representational Image (Photo by Edward Smith/Getty Images)

By: Shubham Ghosh

PROFESSIONAL network LinkedIn on Thursday (2) reached a new milestone by launching its Hindi interface, the first Indian regional language to feature on the platform which is aimed at catering to 600 million Hindi language speakers around the world.

With the addition of Hindi, LinkedIn now supports 25 languages.

With its latest launch, LinkedIn aims to bring down language barriers and provide greater access to networking scopes to Hindi speakers in India and around the world, according to a statement.

The members will be able to access their feed, profile, jobs, etc and create content in Hindi on their desktops and phones.

The statement said LinkedIn is next set to widening the range of job scopes available for Hindi-speaking professionals across industries, including more jobs in banking and government sectors.

“With the launch of Hindi, now more members and customers can unlock greater value from the platform through content, jobs, and networking, and express themselves in a language that they feel comfortable in,” Ashutosh Gupta, LinkedIn’s India country manager said.

“We have witnessed high engagement and member growth in the last year, and it is at this exciting inflection point that we are strengthening our vision to create economic opportunity for ‘every’ member of the workforce, and taking down language barriers for Hindi speakers across the world,” he added.

The occasion of the launch of LinkedIn in Hindi saw influencers such as international life coach Gaur Gopal Das, nearbuy.com founder Ankur Warikoo and others making their first Hindi posts on their respective LinkedIn profiles.

They discussed how Hindi will boost access to opportunities, empower the Indians from different backgrounds and facilitate users to engage in ‘Chai pe Charcha’ on LinkedIn.

(With agency inputs)

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