Saif Ali Khan says social media is ‘time consuming’, too negative

ACTOR Saif Ali Khan said he avoids social media because it consumes too much time and can lead to engaging with negativity.

Khan, who is not active on platforms like X (formerly Twitter) or Instagram, shared his thoughts at the India Today Mumbai Conclave 2024 on Thursday.

He explained that, for him, the time spent scrolling through social media is better utilized in more productive activities.

"Personally, I think it's too time consuming. Sometimes I surf Instagram, and I spend half an hour reading the most inane things. And my wife said I'm not following the right things. Then I deleted the app because I feel I've wasted a lot of time compared to something I could be reading in a book or doing something more concrete with my time," Khan said.

Khan also noted that the endless nature of social media can be a trap, especially for someone in his position.

"It's never-ending. It can really suck you in. I don't like that because it's dangerous for someone like me. Also, I don't want to engage too much with negativity, which also can happen. So sometimes I find that this is just not for me," he said.

Khan acknowledged that if he were to join a platform, he would likely take it too seriously and struggle with presenting an ideal version of himself. Instead, he prefers to focus on work-life balance and avoid the constant comparisons that social media tends to encourage.

The actor emphasized that his decision to stay off social media has not affected his career or brand value. He lives with his wife Kareena Kapoor Khan, who is an active social media user, and said he can rely on her for the occasional post when necessary.